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What is Longtail Pro?
Longtail Pro is a keyword research tool that many Internet marketing professionals claim beats the industry standard Market Samurai. The main benefit of this tool compared to the Samurai is how quickly it generates thousands of keyword permutations for you to analyse and filter for your business. Very handy especially when creating bidding campaigns for Google Adwords.
Since Longtail Pro changed ownership from Spencer Haws to a new management company there have been a few changes made to the platform.
First of all it is now all cloud based so no having to install Adobe Air to get Longtail Pro to work. It also has new features including
- Rank tracker
- Back-link analysis
- And the popular Keyword Competitiveness metric
That last metric deserves a special mention as it’s one of the standout features that allows you to get immediate short term wins in your SEO strategy. This can be crucial before committing additional funds to this competitive online marketing strategy.
If that sounds like a mouthful it’s really not because the Longtail Pro interface makes it intuitive for you to select the best keywords for your brand. It really is best seen to be understood and for this purpose they have a free trial here for you to look at.